Tag: social media
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Case study: Yellowfields 2024
As the lead marketing and communications strategist of Yellowfields 2024, I shaped the festival identity from the ground up, building the brand, driving ticket demand and coordinating media and digital rollout.
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Three hooks you should be using in your videos
We’re all goldfish when it comes to social media. Attention spans are short, and you’ve got just a few seconds to hook someone in before they swipe on to the next thing. That’s why using a strong hook in your video is so important. Here are three types of hooks that are simple to use…
